In a virtual format, a festival series Mania Series – he was to be held in late March in Lille. And now to sum up, the largest international content market MIPTV Online +. He micro model how can this year be virtual large Cannes – that is, the market “Marche du Film”, which takes place in the framework of the Cannes film festival.
What awaits the audience on Friday and the weekend on the online festival “the Double DV@”
Describe how it was. Registered participants received access to analytical sessions on trends in global media industry, the speeches of international experts, pitching TV series and formats and the most popular program of market – Fresh TV, which this year included two Russian project.
it is convenient to watch was not strictly signified, and at any time – records are maintained and stored for the registered participants before April 10, that is, a week after the end of the market. That is inconvenient – there is no substitute for personal meetings and spontaneous joint projects and transactions – the human factor has not been canceled. Of course, on the platform MIPTV Online + there is a large database – you can write a letter to potential partners and to agree on the distance. But practice shows that it is much more problematic: a letter can miss, draft – do not understand and so on. However, the reality is that now we need to sit at home and follow the rules that dictated the epidemic of coronavirus.
What you see in the platform? For example, research company the Wit has traditionally promoted by Fresh TV, where are selected the most brilliant TV series, formats and children’s shows from around the world, caused great social response in the home country. The only Russian project selected in the category of TV series this year – “Epidemic” PREMIER Studios wrote about this “RG”. She was in his place in the compilation series in recent time on the theme of Apocalypse. In this collection entered by Fresh TV show associated with quarantine, and TV shows about appalling epidemics (in addition to the Russian project “the namesake” canadian “Epidemic” and the French “Fear of the lake”).
In the category of programs (formats) also noted the Russian show “We need to talk”, in which the famous comedian Julia Akhmedov turns problems of couples in ironic stand-up monologue. Also, the actual show have couples who are in isolation, psychological problems occur, and humor is the best release. According to experts of the research company Glance (Formerly Eurodata TV Worldwide), one of the main areas of production in the near future – the interactive TV show, where participants are at home and are connected through a web camera. Company Wunderman Thompson also highlights as one of the main trends of the need to live a full life without leaving home. People required variety of fun and comfortable online environment for communication and work, and that is what the focus of international brands, including manufacturers and distributors of the content.
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the pitching MIPTV Drama Buyers Summit was shown a film “Ricochet” from NTV. Access online the show received international buyers – specifically for them by experts in the global media industry every year choose 12 new TV shows from around the world. This year, along with “Ricochet” compilation of projects from the UK, France, Germany, Italy, Spain, Belgium and Sweden. The NTV channel will show in its broadcast this episode next week.
During MIPTV NTV also embracedeclared that leading Brazilian company Encripta has acquired distribution rights to five TV series NTV in Latin America. The package came in the historical drama “Dekabristy”, a detective story “Operetta captain Krutov”, the adventure series “Five minutes of silence” and the TV series “Nevsky” and “Mukhtar. New track”.
Another foreign distributor, the German company Beta Film will handle international sales of the series “257 reasons to live” from Start.ru – also wrote “RG”. The project entered the competition Canneseries – the fall in the festival will be its world premiere. Beta Film has acquired distribution rights to the finished show and the format to all territories except the United States. As noted by Leonid Godik, Vice President, international sales and acquisitions, Beta Film, “the series has everything you need for success: a strong heroine, interesting story and humor that not stopping to talk seriously about important things.”
GK “Ricky” has announced a deal with Da Vinci Media Berlin company bought the rights to broadcast 104 episodes of the animated series “Pincode” channel Da Vinci TV and VOD platform Da Vinci Kids on the territory of Russia and CIS countries, as well as Poland, Turkey, Greece, Asia, the Middle East and Africa.
the Animated series “Tim and Tom” will receive the British distributor company Edutainment Licensing will be responsible for the distribution of the project on TV and digital platforms, as well as in schools and libraries in the UK, Australia, New Zealand and other countries.
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According to the British company Research Ampere, the series remained a favorite genre of audiences worldwide, but the growing interest of global buyers to documentary content. An extensive online library MIPDOC market – MIPTV companion – were in demand on the platform as never before.
Also at the MIPTV Online+ passed pitching novelties in all genres, formats, TV series in development and documentary projects. Program pitching In Development – traditional component of MIPTV, which allows platforms and TV channels from around the world the first look at new content that will be removed in the coming one to two years, and choose the best for your audience. At MIPTV Online+ experts Ampere Research spoke about the main trends of the global industry, among them – strong female characters and the main female role, the theme of psychological problems and diseases, the demand for children’s content on the largest VOD platforms and the popularity of the film adaptations.
Another trend is crime drama. Their popularity leads to the fact that there are quite unpredictable projects. For example, the British introduced the future series, where the detective is a famous storyteller Hans Christian Andersen, and to investigate help him…the characters in his fairy tales – the little Mermaid, the Steadfast tin soldier, Thumbelina and others. By the way, yesterday it was 215 years from the birthday of the famous storyteller, and that’s what the interpretation of his work is possible in these days.
Direct speech
“At the end of the work in an online format, I can say that MIPTV has adapted successfully despite the unexpected situations and tight deadlines. Of course, networking over a computer does not compare with a busy schedule of talks at the Palais des festivals MIPTV but managed to keep the main reason why all go to Cannes: the ability to show your content to foreign buyers and to see what happens in the international industry – what designs and formats are most in demand, what the series is filmed foreign colleagues, and what trends will shape the near future of the market. Now the ability to Orient and maintain contact with foreign colleagues is especially relevant for the media business. And sincedo the organizers understand that working from home involves more distractions and side events and Affairs, participants will receive extended access to content MIPTV – all sessions will be available for replay for a whole week”, – says Alexander Modestova, General Director of “Ekspokontent” (representative of MIPTV, MIPCOM, MIPJunior, MIPDoc, MIPFormats, MIPCancun, MIPChina in Russia, Ukraine and CIS countries).
