the Russians decided not to cancel summer vacation due to limitations and closures. In July, the expenses of banks on tourism has reached and even exceeded the values of last year, found in VTB. Regions-leaders in terms of spending on hotels, restaurants and travel agencies began to Moscow, Sochi, Kazan, St. Petersburg and Baikal. In this case the Bank has offered a way to save on travel: Bank launches new Travel card for clients “Privilege.”
in June the cost of travel was 1.5 times less than in the same month last year. But in the first half of July, according to VTB, the Russians spent 2.5 billion to pay for the services related to travel.
the Greatest growth was in the segment of rental cars, according to the Bank. Especially this service is in demand the Krasnodar region, Moscow, Kaliningrad region and on Baikal. The average check for the transport rental in Krasnodar region amounted to 23 thousand rubles – this is the highest rate. In Moscow, the rental car cost on the average 16 thousand rubles in St. Petersburg – 12 thousand rubles. The cheapest way to rent a car in Kaliningrad (10 thousand rubles).
Analysts have recorded that in some regions, spending on tourism has grown significantly. For example, 3.5 times more tourists spend on hotels in Leningrad region. Doubled payments for hotels in Krasnodar Krai. Seen growth and acquiring operations for the payment of accommodation in the Kaliningrad region, Altai region, Tatarstan and Nizhny Novgorod region. The only region which has increased the turnover of travel agencies this year, became the Karelia. In the whole country firms has not yet returned to the former amount of profit – the cost of selection rounds inferior to last year by 20%.
“this year the Russians are actively engaged in domestic tourism. In July and August at the Russian regions has all the chances to cover the indicators of last summer, – said the head of the acquiring Department, Bank VTB (JSC) Alexey Kirichek – however, many Russians prefer to organize your holiday independently, as evidenced by the increase in spending on hotels and rental cars while reducing the costs of the travel Agency. We see that for the inhabitants of Central Russia this year was a great opportunity to implement their long planned trip to distant regions – the Baikal, Altai and Karelia. In addition, according to agencies with whom we work, this year the Russians are increasingly choosing holidays in domestic resorts in Sochi, Adler, Anapa, Crimea, which in General is typical for the summer season”.
however, VTB announced the launch of Travel cards to customers of the segment of “Privilege.” “The average spending of a customer from the segment of “Privilege” are on average 150 thousand rubles a month, and it means that a person can to 54 thousand rubles as of kesbeke – miles on the new map. Thus unlike other loyalty programs on the market, we enable the most flexible use of miles, without restricting the exchange of goods and services for travel. This is particularly relevant in the current year”, – says Ksenia Andreeva, head of Department “credit card accounts” of the Bank VTB.
