At the time of a coronavirus restaurants come to the aid of aggregators, food delivery. In the next three months Yandex.Food will allocate 50 million rubles for the maintenance of independent restaurants and chains to the three institutions. Approximately as much will be spent on means of protection – sanitizer, masks, and gloves to best protect against coronavirus customers, couriers and employees.
In the context of a pandemic, the only source of income for the restaurant business was delivery. According to the expert market fudservis research company NPD Marina Lapenkova, the demand for shipping has increased. “Our consumer survey showed that 10% of people who have not previously used the delivery at all, said that he decided and tried the service for the first time. Shipping can do much to support the players who already have this service in their portfolio. On the platform aggregators now also come new restaurants,” she said.
Yandex.Food reduced the time of connecting to your service from 7 days to several hours and nullified the Commission for independent restaurants with their own delivery, which have joined since March 15. For institutions who have entrusted the delivery to the partners of Yandex.Food, a gift — the first 100 deliveries for the account of the aggregator.
to help restaurants not only in urban areas but also in smaller cities, Yandex.The food in the midst of a pandemic has increased its reach threefold. Within a month, the service will appear in 80 new cities. Orders are delivered by taxi. Now restaurants can focus on food preparation, delegating the delivery of a reliable partner.
General Director of the news Agency Infolayn Ivan Fedyakov believe in the prospects of food delivery in the regions. “A lot of people sitting in isolation, for the first time will master the technology of remote purchases. And with this experience, consumers will remain in the future. Pandemic could be the trigger of change in relation to the delivery of food. Now have a unique chance to use this wave,” — said the expert.
Jeanne, the owner of the restaurant in Stavropol, which is connected to the aggregator during a pandemic: “the Menu and photos of dishes agreed by e-mail. Signed a contract and began a collaboration. All very quickly.” Jeanne believes that such a service convenient for customers and deliverymen very help restaurateurs in these difficult times.
support Measures Yandex.Food has been used by thousands of restaurants throughout Russia. Igor, co-owner of a popular Moscow restaurant announced that due to the zeroing of the Commission’s leadership continues to pay salaries to the employees. Bartenders and waiters for the duration of the pandemic, turned into carriers.
In the context of a pandemic, the sources of funds have ReSTOR��new limited. To support partners, Yandex.Food increased the frequency of payments to twice a week. This allows the restaurant to provide funds for operating activities, products and salaries.
During a pandemic, more than a thousand restaurants in Moscow, St. Petersburg and other cities were able three times to increase the area of shipping due to the fact that orders for long addresses now delivered to drivers, partners Yandex.Taxi. Users have the ability to order from your favorite restaurants, and restaurants reached out to neighborhoods where the demand is currently focused. In some of these restaurants, the demand jumped by 2-4 times, and Parking near the famous restaurants filled with taxis.
left without support and coffeehouses, for their Yandex.Food have developed special conditions. Institutions can connect to the service, and couriers will deliver hot coffee to customers in a radius of 1.2 km, So the drinks will not have time to cool down. In the menu you can add grain and ground coffee.
the Partners of Yandex.Food can also provide temporary employment to the employees of the restaurants who have lost their jobs because of the coronavirus. People can make a delivery or picking orders in warehouses Yandex.Shop.
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