Some have seen it coming from afar and have tried to anticipate, others have preferred to laugh it off until the last moment, but today, world leaders are immersed in one and the same crisis, the sars coronavirus. The pandemic is global and everyone is now aware of the importance of the situation. In all capital cities, now is the time for mobilization. But how to raise awareness for his country without the switch in psychosis ? What vocabulary to use to speak to the people, while maintaining a certain height ? Difficult to apply the old ” recipes…
