Cycling Sportbedrijf Golazo is groaning under the cancellations. Not the Tour of Flanders for cycling tourists, or the Rotterdam marathon this past weekend. “We’re losing 80% of sales, in these times,” says managing director Bob Verbeeck. All of these encourages Golazo, however, to be creative in order to continue to move Our athletes to put together, at a distance of 20 times around the world.”
This weekend was a real event for recreational athletes, must be normal to take a of 16,000 people participated in the Tour of Flanders for cycle tourists and a total of 50,000 runners would start the race in Rotterdam, the netherlands. However, the corona virus was a cross-over of all the mass events, and therefore, the core business of the Golazo. The sportbedrijf are organized in the Netherlands, Belgium, Germany, and France, and sports that all come together each year, 1.3 million people will participate in it.
The impact of the coronacrisis is making itself felt. “In our restaurant-events is now closed,” says Verbeeck. “Eighty-events through the end of may were planned have been postponed to a later point in time. We’re talking about 250,000 people, of which we are all to brief. And we will now look at some of our events in the months of June, July, and August. We can’t have anything coming up in the fall, and that we can be organisation to it.” Financially, the impact is palpable: “Our sales in each month of a small of ten million euros, is now back up to 2 million euros. Twenty per cent of our business is still running, under a variety of platforms for company sports. Our company has been in the last few years has grown significantly, and we are able to take a beating, but this crisis should not last for years.”
