Millions of people in Germany have to dig deeper into their pockets to do their weekly shopping. Food prices are changing almost every day – upwards. FOCUS Online says which products are now being left at the discounter.
For the first time, the cheapest bean coffee at Aldi, Lidl, Penny or Netto Marken-Discount is scratching the 5 euro mark. Within a few weeks, the price for the 500-gram pack rose by 40 cents to EUR 4.99.
For the organic coffee, consumers even have to pay over 6.60 euros for over a pound. No wonder that many customers leave the goods on the shelves.
Mountain cheese, mozzarella and pasta also became more expensive at Aldi Nord, Aldi Süd, Lidl, Rewe, Edeka and all other supermarkets. For mountain cheese, 2.99 euros are now due at the checkout. In July it was 2.39 euros.
The pack of mozzarella is available for 89 cents. That’s a price increase of 10 cents. For spaghetti, for example, Aldi charges 89 cents for its own brand Cucina Nobile. Edeka (“Good and cheap”) and Rewe (“Yes”) also charge the same price. In July, consumers paid 79 cents for the 500-gram pack.
In an interview with the “Lebensmittel Zeitung”, a Lidl manager reveals that customers are currently leaving non-food items that cost more than 20 euros on the shelves. “Everything over 20 euros has dramatic declines,” reports the manager, who is not mentioned by name.
Lidl is also pulling the rip cord for this reason, and is planning with restrictions on the non-food range in the coming year. It is still unclear exactly what these will look like. However, branches should be able to order significantly smaller quantities of special offers. According to the branches, decorative, electrical and furniture items in particular are slow sellers.
The discounter could possibly concentrate on basic products and also bring back theme worlds. These had been increasingly broken up by the online offer. The return of theme worlds would mean that there would only be offers for kitchens, bathrooms and clothing bundled according to theme on certain campaign days.
Discounters and supermarkets are not only faced with challenges when it comes to special offers.
Apparently, discounters and supermarkets are currently experiencing a sharp drop in sales of fish, meat, fruit, vegetables, confectionery, spreads and snacks. The companies do not comment on figures. However, a current survey by the market research company POS-Pulse for the “Handelsblatt” confirms the frustration of customers when buying.
According to this, about one in three of those surveyed stated that they did not buy fresh fruit and vegetables in the supermarket. According to the Federal Statistical Office, prices here had risen by 30 percent compared to the previous year.
