How to change ticket prices in response to the crisis.
Company “Victory” announced the resumption of flights to Russia from 1 June. We are talking about domestic routes, ticket sales will start from may 14, said the airline. Regular flights have been disrupted since April 1 due pandemic. Now traffic will gradually recover amid the easing of restrictions.
ticket Prices are on average three times lower than a year ago, told “Kommersant FM” press-Secretary “Victory” Elena Selivanova: “In connection with the softening of antiviral measures “Winning” resumes flights, and from 1 June we start to fly over Russian areas will be done about 70 flights. Since the 14th of may you can go to our website and purchase tickets.
In our schedule are usual prices — 499 RUB., 999 RUB., continue will be available return fare. That is, if you are not sure will fly or not, you can purchase a ticket which we will return.
Representatives of other Russian airlines are unable to quickly comment on your plans for the summer season. Other carriers are unlikely to reduce rates despite the current low demand for flights, said chief expert of Institute of transport economy and transport policy, Higher school of Economics Fyodor Borisov: “the Demand will be small and inelastic, but each comes from a situation different. “Victory” announced his strategy. In General, after the failure and the huge losses that the company suffered during this period, continue and will continue to carry, to engage in a price war and fly below operating profit is a continuation of a fairly severe crisis.
It will be a price war, which will lead to a further increase in market concentration, decrease competition, and in the future, even if now the price of something will low, then they will still be compensated by the high. Miracles don’t happen here.
Earlier flights began to resume foreign airlines. So, the Dutch KLM has launched flights to several European cities. However, on may 11, the passengers are obliged to hide her face with mask or heavy scarf. American low-cost carrier Frontier Airlines has offered its passengers a paid service for social distancing in the plane. If a person wants nearby place remained free, he can pay from $39 to $89 depending on the flight. Wishing to fly must also be masked. It is possible that these sanitary measures will be at the Russian carriers, says the Executive Director of the Agency “AviaPort” Oleg Panteleev:
“For April, according to some preliminary statistics, the passenger load factor on flights was near�� to 30%. That is, those who really flies, it was possible to sit around the cabin freely enough. Another thing is that the airlines are counting on a continuous increase of employment of armchairs. Measures such as wearing protective masks possibly gloves, will be taken as necessary to protect the health of passengers on Board. However, civil aviation should still to ensure normal conditions for each flight were not a challenge for passengers.”
the Russian government earlier agreed to help airlines almost 23.5 billion rubles, the Ministry of transport also proposed in the second half to give the carriers another 30 billion from the budget.
Vladimir Rasulov.
